EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EBOOK:
Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EGUIDE:
In this expert e-guide, we explore the roles of public and private clouds as well as on-premise systems in big data management. Learn about the potential impact of cloud services on data lakes and analytics; plus, find out how to incorporate cloud-based machine-learning and AI into your big data strategy.
WHITE PAPER:
This whitepaper considers the benefits of integrated data when it comes to patient care. Leverage data in a way that is both compliant and beneficial, and meet the demands of your customers. You'll also learn 3 ways to bring vital healthcare info to your fingertips.
EZINE:
Patient engagement is widely considered by many healthcare leaders as a critical component of achieving high-quality care. In this issue of Pulse, we examine how healthcare can take cues from consumer technologies to improve care, reduce costs, and strengthen the physician-patient relationship.
EGUIDE:
In this expert e-guide, Ann Grackin from ChainLink Research gives an overview of SAP's new IoT offerings. Learn about these emerging services and find out how you can incorporate IoT products into your ERP, manufacturing, and analytics strategies.
EGUIDE:
In this expert e-guide, we explore how AI integration augments analytics apps. Discover AI's potential to open new doors for IoT and cloud strategies, and learn about how Salesforce's Einstein platform measures up.
EZINE:
In this issue of Pulse, we explore the current role of data analytics in value-based reimbursement efforts and its future responsibility within population health management and precision medicine.
EBOOK:
Organizations that deploy big data platforms are finding that they also need an upgraded data integration framework to meet rising demands. In this expert handbook, uncover advice on how to navigate the demands of big data architectures, high volume data warehousing, and data lakes by updating your data integration strategy.
