EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Consolidation and acquisition marked the supplier side of the IT industry in respect of information management in 2019. The question of how modern BI and analytics software shapes up to nonrelational big data is addressed. Here are Computer Weekly's top 10 information management stories of 2019.
EZINE:
In this issue we interview the CIO for the forthcoming Rio Olympics. The technology his team has put in place will support delegations from over 200 countries, including 10,500 athletes. We also look at data centre and open source security, as well as take a first look at what the new UK Prime Minister's approach might be to the digital economy.
EZINE:
In this week's Computer Weekly, we hear from Microsoft CEO Satya Nadella about how the firm wants to use cloud, machine learning and innovative datacentre technologies to open up access to information. Our new buyer's guide looks at network function virtualisation. And we examine the role of blockchain in cloud data security. Read the issue now.
EGUIDE:
Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here?
EGUIDE:
Where once stood Big Data and Data Science, now stands AI and its younger sibling, Machine Learning. AI is red hot. And stuffed with jargon. Whether you are an IT professional looking to see how AI can benefit your organisation, or an entrepreneur looking to launch an AI-fuelled start up, this Jargon Buster will help to throw the trend into relief.
EGUIDE:
Mobile and data technologies are allowing organisations to provide service levels not even dreamt of a few years ago. This guide looks at some examples of these technologies transforming organisations in Australia.
EGUIDE:
How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
EGUIDE:
The BI market is wide and varied, and ever evolving. Get the help you need navigating the vibrant options available to your business by downloading and reading this expert guide to BI and analytics tools.
EBOOK:
Data visualizations and analytics dashboards are supposed to streamline and simplify access to BI data. But how often is that actually happening? Read this 21-page expert guide written by our experts here at SearchBusinessAnalytics to learn how to properly create a dashboard that helps understanding, not limits it.
